CASE: CONFERENCE MODERATOR
Influencing decision-makers
CHALLENGE
Influencing politicians and decision-makers. A variety of business lobbyists came together to develop an annual conference aimed at influencing policymakers to act on their industry’s needs and regulatory framework.
FOCUS
We advised on the conference concept, involvement of participants, with a program interesting enough to appeal to busy decision-makers, with content that could have a direct impact on policy development and decision making. In addition, we worked on selecting and pre-interviewing speakers as well as writing a manuscript and facilitate the day.
RESULTS
The preparation turned out to give a strong engagement from the invited participants. The conference day resulted in a policy settlement with strong lobbyist footprints.
Could your organization’s next conference/meeting benefit from professional facilitation that would elevate content and create real impact?